What Was the Keating Berus?
The Keating Berus was the bold finale from Keating, the hypercar dreamer from Bolton. Following the SKR and TKR models of the mid-2000s, produced in small numbers, and the not-so-memorable "Bolt" in 2013, the Berus aimed to disrupt the exotic car market.
- Performance Claims:
- 0-60mph in 2.4 seconds
- 230mph top speed
- Powered by a V8 engine
- Electric Version:
- Promised over 1,000 lb-ft of torque
Was it Built?
Surprisingly, the Berus did transition from a digital rendering to an actual prototype, albeit briefly. Famously, one prototype was seen crashing into a skip at Bolton University—a moment captured online. Fortunately, no injuries were reported in this infamous incident.
Where Is Keating Now?
Despite years of ambitious claims about challenging the supercar giants, Keating faced its demise in 2021. The company went bankrupt, marking the end of its quixotic journey in the hypercar realm. Perhaps it was inevitable.
The Keating Berus was an audacious attempt to break into the hypercar industry with ambitious performance promises. Though a prototype was momentarily realized, the venture ultimately dissolved along with the company in 2021, leaving few traces behind apart from an online video and bold aspirations.
